LLAMA 3.1 70B INSTRUCT
*All results are self-reported and not identifiably repeatable. Generally expected individual results will differ.
Seven-time Europa League champions Sevilla FC uses data to stay competitive on and off the pitch. The team fields a roster of in-house AI tools, including Scout Advisor, AiFootball, AiFans and AiTicketing, fueling an innovative, data-driven culture that helps keep Sevilla FC at the top of its game.
Sevilla FC developed intelligent tools for match analysis, player performance and fan marketing. The tools were excellent with quantitative data but struggled with unstructured information like scouting reports. Scouting research and analysis had to be done by hand in a process that took days.
The research is worth the effort because expert scouts capture characteristics like tenacity, endurance, and attitude — traits as unique as each player. With a database of more than 300,000 scouting reports, hand analysis was becoming untenable. The team set an ambitious goal: use AI to make searching scouting reports as easy as describing an ideal player in your own words.
The Sevilla FC Data Department used Llama 3.1 70B Instruct and the IBM watsonx platform to create Scout Advisor, a generative AI application that provides conversational search tools, curated results and player summaries in an intuitive, user-friendly platform.
Llama powers an intelligent tool that synthesizes player information from more than 300,000 scouting reports.
Futból (also known as soccer) is filled with idiomatic phrases and insider jargon. Talent scouts add layers of professional lingo and individual idiosyncrasies, creating a lexicon that general-purpose models can’t penetrate.
For example, asking the average AI assistant to “show me talented wings” might provide pilot biographies, bird descriptions, or chicken recipes. Ask Scout Advisor to “show me talented wings” and Llama will enrich the prompt with soccer-specific context like “a talented wing takes on defenders with dribbling, creating space and penetrating the opposition.”
The enriched prompt feeds a similarity search that pulls relevant scouting report data and injects it — with the embedded prompt — into a Llama-powered engine for answer generation. The result: a list of talented soccer wings with a comprehensive summary of each player’s scouting reports — all in Spanish.
Sevilla FC’s Scout Advisor uses Llama 3.1 70B Instruct running on IBM watsonx in a retrieval augmented generation (RAG) pipeline.
By putting nuanced scouting information at recruiters’ fingertips, Llama-based Scout Advisor has helped reinvent how Sevilla FC tracks, analyzes and evaluates players. In addition to improving performance on the pitch, the Scout Advisor has made Sevilla FC a global leader in sports AI. Their new reputation is attracting players and creating business opportunities with other teams who want to use AI in their operations.
• From hours to seconds
• Scouting distilled
• Tech leadership
• New revenue
Elías Zamora, Chief Data Officer (CDO), Sevilla Fútbol Club
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